In a widescreen panel, 90 degrees rotation of the screen requires user to adjust the height manually and it’s all caused by the rotational hinge which connects panel to the stand.

In conventional flat panels the hinge is located at the center of panel but this concept breaks the rules by having an off-center hinge which provides hassle free rotation for the LCD panel. This function enables users to change their view from portrait to landscape mode without any height adjustment.

A LED ray on the stand shines during standby mode as an aesthetic feature inspired by latest concept cars.